Market Research Analysts and Marketing Specialists Salary by State
National median: $78,760
| State | Median Annual Salary |
|---|---|
| Alabama | $59,530 |
| Alaska | $66,710 |
| Arizona | $71,940 |
| Arkansas | $65,430 |
| California | $94,700 |
| Colorado | $93,050 |
| Connecticut | $77,740 |
| Delaware | $101,270 |
| District of Columbia | $98,090 |
| Florida | $75,450 |
| Georgia | $75,850 |
| Hawaii | $59,390 |
| Idaho | $60,970 |
| Illinois | $79,120 |
| Indiana | $63,700 |
| Iowa | $66,390 |
| Kansas | $70,430 |
| Kentucky | $61,480 |
| Louisiana | $59,690 |
| Maine | $71,980 |
| Maryland | $76,370 |
| Massachusetts | $101,810 |
| Michigan | $66,780 |
| Minnesota | $87,510 |
| Mississippi | $56,640 |
| Missouri | $70,140 |
| Montana | $68,080 |
| Nebraska | $60,000 |
| Nevada | $71,840 |
| New Hampshire | $64,570 |
| New Jersey | $88,190 |
| New Mexico | $61,950 |
| New York | $98,580 |
| North Carolina | $78,410 |
| North Dakota | $61,580 |
| Ohio | $72,790 |
| Oklahoma | $61,940 |
| Oregon | $79,150 |
| Pennsylvania | $68,760 |
| Rhode Island | $86,240 |
| South Carolina | $69,440 |
| South Dakota | $63,490 |
| Tennessee | $69,790 |
| Texas | $72,520 |
| Utah | $62,630 |
| Vermont | $74,880 |
| Virginia | $76,980 |
| Washington | $95,120 |
| West Virginia | $52,340 |
| Wisconsin | $64,800 |
| Wyoming | $60,990 |
Data source: BLS OES state file · U.S. BLS OES, May 2024 (updated April 2025)