Market Research Analysts and Marketing Specialists Salary in Missouri
As of May 2025, the median annual wage for market research analysts and marketing specialists in Missouri was $70,140 -10.9% vs national
Missouri vs United States
| Missouri | United States | |
|---|---|---|
| Median annual | $70,140 | $78,760 |
| Median hourly | $33.72 | $37.87 |
| Employment | 14,890 | 899,580 |
| Location quotient | 0.88 | 1.00 |
Data source: BLS OES state file (Missouri) · U.S. BLS OES survey, May 2025
The numbers in context
The mean wage of $78,560 sits 12.0% above the median — the typical worker earns close to the median, while a smaller group of higher earners pulls the average up.
Employment density in Missouri is 0.88x the national average — a below-average concentration of these roles in the local economy.
Frequently Asked Questions
What is the average market research analysts and marketing specialists salary in Missouri?
The median annual wage in Missouri is $70,140 ($33.72 per hour), per BLS OES May 2025 data.
How does Missouri compare to the national average for market research analysts and marketing specialists?
The Missouri median of $70,140 is 10.9% lower than the U.S. median of $78,760.
How many market research analysts and marketing specialists work in Missouri?
Approximately 14,890 are employed in Missouri, per BLS OES.