Market Research Analysts and Marketing Specialists Salary in Maryland
As of May 2025, the median annual wage for market research analysts and marketing specialists in Maryland was $76,370 -3.0% vs national
Maryland vs United States
| Maryland | United States | |
|---|---|---|
| Median annual | $76,370 | $78,760 |
| Median hourly | $36.72 | $37.87 |
| Employment | 13,570 | 899,580 |
| Location quotient | 0.85 | 1.00 |
Data source: BLS OES state file (Maryland) · U.S. BLS OES survey, May 2025
Reading the data
Pay spans a wide range: workers at the 10th percentile earn about $41,600, while those at the 90th percentile earn about $145,600 — a 3.5x gap between entry-level and top earners.
Frequently Asked Questions
What is the average market research analysts and marketing specialists salary in Maryland?
The median annual wage in Maryland is $76,370 ($36.72 per hour), per BLS OES May 2025 data.
How does Maryland compare to the national average for market research analysts and marketing specialists?
The Maryland median of $76,370 is 3.0% lower than the U.S. median of $78,760.
How many market research analysts and marketing specialists work in Maryland?
Approximately 13,570 are employed in Maryland, per BLS OES.