Market Research Analysts and Marketing Specialists Hourly Pay

Median hourly wage: $37.87

Hourly Wage Percentiles

PercentileHourly Wage
10th$20.86
25th$28.05
Median$37.87
75th$52.07
90th$74.75

Data source: BLS OES national file · U.S. BLS OES, May 2024 (updated April 2025)

Frequently Asked Questions

How much do market research analysts and marketing specialists make an hour?

The median hourly wage is $37.87; the mean hourly wage is $43.03.

What is the entry-level hourly pay for market research analysts and marketing specialists?

Workers at the 10th percentile earn about $20.86 per hour — a common proxy for entry-level pay.

What is the top hourly pay for market research analysts and marketing specialists?

Workers at the 90th percentile earn about $74.75 per hour.